Lowe's launches virtual tool for home visits to boost pros' business—and its own

The home improvement retailer is trying to attract more business from homebuilders and other professional contractors as part of a companywide turnaround effort.

The home improvement retailer is trying to attract more business from homebuilders and other professional contractors as part of a companywide turnaround effort.

By Madelyn Rutter at TechNexus Venture Collaborative