On Electrification: Why TechNexus Invested in Bluedot and SixWheel

TechNexus adds Bluedot and SixWheel to its electrification portfolio — two startups turning electric driving into savings through very different approaches. From EV charging rewards to optimized fleet routing, both companies are making the economics of electrification work.

Introducing Bluedot and SixWheel , the latest additions to our investment portfolio . With electrification making a significant impact on industries across the board, Bluedot and SixWheel take electric driving and turn it into savings, in two very different ways . Bluedot HQ: San Francisco, California Founders: Selinay Parlak and Ferhat Babacan The problem: The US is the latest country to pass the threshold of 5% of all new car sales being electric vehicles (EV). And while this indicates the beginning of mass adoption, the charging ecosystem is still stuck in the past, offering ineffective charging solutions for end-users. There may be efforts to encourage adoption of EVs in some locations across the US, but there is little post-purchase engagement beyond the sale of EVs to this growing segment of drivers. This shift to EVs presents an opportunity to fulfill the knowledge gap of consumer behavior after their purchase and to provide thoughtful activations to streamline EV adoption. The Bluedot solution: Bluedot is building the future of sustainable mobility with a platform that enables post-purchase consumer engagement by rewarding electric car owners every time they need to charge — from services, experiences, cash back, rewards, discounts, and more. Like Airbnb for EVs, Bluedot offers EV drivers a deeper connection to their vehicles through a single touchpoint to all auto-related expenses, starting with charging. Why we’re investing: EV drivers and enthusiasts are a new and growing market segment, which requires insights into those consumer behaviors post-purchase. Bluedot’s post-purchase consumer engagement rewards system provides a direct connection to EV consumers and streamlines the charging system to accelerate EV adoption. An investment in Bluedot enables rich business intelligence about this group and a firsthand look at privileged insights for our Corporate Partners. Leading Original Equipment Manufacturers (OEMs) such as Porsche and Ford are investors, par

By Kelly McGowan (Wyman) at TechNexus Venture Collaborative