Chicago fishing lure startup scales fast during Covid, is a hit with NBA players in the bubble

A Chicago startup that sells lures and other fishing equipment has taken off during Covid-19, and it even made an appearance in Orlando as NBA players used the company's fishing gear in the bubble.

A Chicago startup that sells lures and other fishing equipment has taken off during Covid-19, and it even made an appearance in Orlando as NBA players used the company's fishing gear in the bubble.

By Madelyn Rutter at TechNexus Venture Collaborative